SERVICES

Nearmap

Built a flexible UI/UX system and delivered production assets to support the global launch of Nearmap’s cutting-edge aerial imagery tools.

CATEGORY

Geospatial Technology / Aerial Imaging

For

Contravent

COMPLETED

January 27, 2025

Client Summary

Nearmap, a global leader in high-resolution aerial imagery and location intelligence, engaged our team during a pivotal phase of product innovation and expansion. As the company prepared to unveil new technologies and user tools to an international market, I was brought in to help establish a modern, flexible UI/UX design system and deliver production assets that could scale globally.

This work involved translating technical complexity into clear, intuitive interfaces, while ensuring every design aligned with Nearmap’s premium, data-driven brand identity. From foundational system elements to high-fidelity visual assets, my role contributed to making Nearmap’s cutting-edge tools accessible and impactful for enterprise users around the world.

Scope of work:

  • UI/UX Design System Creation
    Partnered closely with product and development teams to architect a cohesive design system tailored for Nearmap’s unique needs. Defined patterns, components, and interaction styles that supported both usability and brand differentiation.
  • High-Fidelity Interface Design
    Designed intuitive interfaces for new Nearmap tools, focusing on clarity, responsiveness, and seamless user workflows—especially for customers analyzing vast geographic datasets.
  • Global Production Assets
    Delivered polished production-ready assets that supported product launches across multiple regions. Ensured visual consistency and technical readiness for international deployment.
  • Design for Emerging Tech
    Helped visualize and contextualize new Nearmap technologies, turning complex geospatial data into digestible user experiences through iconography, layout, and information hierarchy.
  • Key Contributions:

    Systematized Interface Design
    Created scalable components and UI principles that streamlined product development and accelerated the rollout of new features.

    Empowered Product Clarity
    Designed interfaces that translated technical depth into clean, user-centric experiences—making Nearmap’s tools easier to understand and adopt.

    Aligned with a Global Vision
    Supported the launch of new Nearmap technology in multiple markets with assets and experiences built for consistency and impact at scale.

    Impact:

  • Helped establish a cohesive design system supporting future Nearmap product growth
  • Contributed to successful international rollout of new imaging and data tools
  • Enabled faster production with reusable, consistent UI assets
  • Improved the usability and visual polish of complex, data-heavy tools
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